New Marketing Manager for the Comparisons

Daniel Tangen is recruited as thecomparisons.com expands

Following a successful launch and first five months of business, thecomparisons.com, the Leeds-based price comparison website, has recruited a dedicated marketing manager, Daniel Tangen.


Daniel will play a key role in building the company’s profile and strengthening its point of difference against its competitors. He previously worked in the online department of Redcats UK, as well as for insurance company, Equity Group in a similar role. He specialises in customer recruitment and retention, as well as online search and affiliate marketing strategies.

Daniel was born and raised in Aukra, Norway and has lived in Leeds since 2004. He gained a degree in International Marketing and Management from the Norwegian School of Management and an MSc in Marketing from Leeds Metropolitan University.

Daniel said: “I’m very excited to be joining the company and look forward to helping develop and grow the brand. Online marketing is such an innovative and creative area to be involved with at the moment and, combined with such a young, fast moving company as thecomparisons.com, my new role will be extremely exciting and varied.”

Chris McDonald, Director of thecomparisons.com, said: “Our team is expanding fast, allowing us to continually build the business and strengthen our position in the market. Daniel is the perfect addition to our team, and with his depth of experience in marketing online businesses, we are ready to launch a series of new offerings and services for our customers throughout 2008.”